Week 12 — Project 3: Communication models, studio day

Due:

• Response to Davis reading
• Final annotation on 3D models

Studio:

• review / lecture on davis reading
• desk crits on your final model direction with visual / verbal annotations
• refine annotations in class

Homework:

• Finalize your digital communication model. If it is a poster, make it at least 11 x 17, full color. If is it animation, time it appropriately.
• Remember, BAD CRAFT IS NOISE.

Consider the audience for your communication model to be someone who is generally uninitiated with the subject matter—your mother, for example (unless she is a linguistics or communications professor, in which case, bring her in for a guest lecture). You do not want to dumb down your understanding of how the process works, but clarify as best you can the complexities and subtleties of the process. Your terminology should be correct but also clearly defined, using examples where necessary to aid in learning.

The open-ended or vague nature of abstract models such as these, as opposed to the closed-down or specific nature of examples, allow people to think in generalities and imagine their own scenarios, but may be disconnected from personal experience. Examples make use of personal experience but may hinder how broadly someone can think about the concept. So both are valid but serve different purposes. This is why it is wise to somehow make use of both techniques or perhaps find some middle-ground in some way.